# B2B eCommerce

- Link: https://ip.ipdev2.cloud/solutions/b2b-ecommerce-development/
- Published: 2026-11-08T04:58:53+00:00
- Author: neilharner

[Solutions](https://ip.ipdev2.cloud/solutions/)

#   Business-to-business, _as easy as B2C._

Wholesale portals and hybrid stores on WooCommerce, Adobe Commerce and Shopify, 
connected to the ERP and accounting systems you already run.

 [Get a quote ](https://ip.ipdev2.cloud/contact/)

## Certified partnerships with leading platforms & kick-ass reviews

 * ![WooCommerce PRO Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/
   2e0522e223a35aa0a2559d449d96b133b89756c7.png)
 * ![](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/shopify-gold-bag.png)
 * ![Stripe Verified Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/
   stripe-verified-partner.png)
 * ![Avalara Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/avalara-
   partner.png)
 * ![Klaviyo Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/klaviyo-
   partner-badge-light.png)
 * [⌊Google rating: 5.0 stars. See all our reviews⌉⌊Google rating: 5.0 stars. See all our reviews⌉ (opens in a new tab)](https://share.google/KPAGHuDHFa3aQ8tP5)

 * ![WooCommerce PRO Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/
   2e0522e223a35aa0a2559d449d96b133b89756c7.png)
 * ![](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/shopify-gold-bag.png)
 * ![Stripe Verified Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/
   stripe-verified-partner.png)
 * ![Avalara Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/avalara-
   partner.png)
 * ![Klaviyo Partner](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/klaviyo-
   partner-badge-light.png)
 * [⌊Google rating: 5.0 stars. See all our reviews⌉⌊Google rating: 5.0 stars. See all our reviews⌉ (opens in a new tab)](https://share.google/KPAGHuDHFa3aQ8tP5)

B2B eCommerce

## A rich customer _experience._

Even in B2B, customers expect the same ease of use they get at home. Manufacturers
and wholesale businesses have the most to gain from a new, easy-to-use eCommerce
portal that makes ordering quick. Specializing in WooCommerce and Adobe Commerce,
we have built a number of these stores, with the features B2B buyers expect and 
integrations to ERP and accounting systems.

Thinking of adding a direct-to-consumer model? We can get the store running and 
advise on how best to sell to retail and business customers side by side.

![The Test Equipment Distributors website on a laptop](https://ip.ipdev2.cloud/wp-
content/uploads/2026/11/device-tedndt-sm.webp)

Platforms

## Built on what_fits._

 * [
 * ![](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/woo-white.png)
 * 
   ### WooCommerce
   
 * eCommerce on WordPress, with WooCommerce experts on staff to keep your site flexible,
   scalable and optimized for sales.
 * More about WooCommerce
 * [
 * ![](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/shopify-white.png)
 * 
   ### Shopify
   
 * We have built successful stores on Shopify and Shopify Plus, tailored to your
   products and brand on an easy-to-manage platform.
 * More about Shopify
 * Retail + wholesale
 * 
   ### B2C/B2B hybrid
   
 * One store that serves your direct-to-consumer goals while wholesale customers
   log in for their own pricing and business rules.

Features

## What B2B buyers _expect._

### Pricing rules

Group pricing, per-customer pricing and quantity-based discounts, so every buyer
sees the right number.

### Quick order

Customers enter products by name or SKU with quantities in one fast form, built 
for recurring volume purchases.

### Invoice & bill payment

Customers pay open invoices online by credit card, PayPal or ACH, with rules that
require payment before more purchases on credit.

### User and group features

Tax exemption, custom payment options and every part of the journey tailored to 
the account.

### Sales rep association

Each customer linked to a rep, who can follow their accounts while customers get
quick access to their rep’s details.

### Wholesale application

A robust application that collects new customer data for you to review and approve
with minimum effort.

Featured project

## Marsee Baking

Wholesale ordering and a retail shop for a Portland artisan bakery, on WooCommerce.

[View website (opens in a new tab)](https://marseebaking.com/)

Manufacturers & distributors

## A lead and revenue _machine._

A B2B store lets manufacturers and distributors sell to dealers, resellers and end
customers with tools once reserved for big retailers: one point of sale for every
catalog, custom pricing and quantity breaks, checkout rules by customer, invoicing,
and inventory kept accurate from your CRM or ERP.

### Customizable catalog

Manage costs, prices and offerings, with filterable and non-filterable attributes
that help buyers find exactly what they need.

### One point of sale for every catalog

Bring multiple catalogs together in one store that is convenient for every type 
of client, with inventory kept accurate from your source of truth.

### Customized checkout rules

Payment methods and shipping options set per customer or customer group, so every
account checks out on its own terms.

### Variable products

Size and component variations on key products, each with its own pricing, stock 
information and attributes.

### Invoicing

Custom branded invoices with full payments or deposits, to speed up the sales process.

### Google product data feeds

Send real-time inventory data to your paid marketing channels to keep campaigns 
performing across product lines.

### Reviews & comparisons

Detailed product comparisons and customer reviews that showcase extensive product
information.

### Promotions

Coupon codes and cart discounts for specific promotions, to keep your pricing competitive.

Integrations & grants

## Connected to the systems _behind the sale._

### Sage 100 eCommerce

Of all the ERP and accounting systems, we have the most experience with Sage 100,
building both B2C and B2B stores through an ongoing partnership with ROI, producers
of IN-SYNCH®. ROI is a Sage Gold Development Partner, and IN-SYNCH® provides real-
time, bidirectional data synchronization.

### MATAAC grants

The Mid-Atlantic Trade Adjustment Assistance Center (MATAAC) offers grant opportunities
to Mid-Atlantic manufacturers who have suffered losses as a result of import trade.
Inverse Paradox is a MATAAC partner, so if you are approved for assistance, we can
fulfill your website and digital strategy needs.

B2B stores we have built include Albion Engineering, Southwest Strings and the SawStop
store.

[See our work](https://ip.ipdev2.cloud/work/)

Clients

## Brands we’ve had the pleasureof _building for._

 * ![SurfacePrep](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-surface-
   prep.png)
 * ![Marsee Baking](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-marsee-
   baking.png)
 * ![HighCom Armor](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-highcom-
   armor.png)
 * ![NewAge Industries](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-
   new-age-industries.png)
 * ![Albion Engineering](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-
   albion-engineering-1.png)
 * ![Test Equipment Distributors](https://ip.ipdev2.cloud/wp-content/uploads/2026/
   11/logo-tedndt.png)
 * ![Automotive Service Products](https://ip.ipdev2.cloud/wp-content/uploads/2026/
   11/logo-auto-service-products.png)
 * ![InWeld](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-inweld.png)
 * ![Orthopli](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/logo-orthopli.
   png)

Philadelphia-based, nationwide

## A national B2B eCommerce agency, _based in Philadelphia._

Inverse Paradox is a B2B eCommerce agency based just outside Philadelphia, working
with clients across the country. Manufacturers and distributors trust us with customer
pricing, ERP integrations and checkout rules that match how they sell.

Beyond client work we run VIUS, our turnkey websites for small businesses, and Infinite
Source, our WordPress and WooCommerce hosting on WP Cloud.

Tell us where you are headed, and [we will show you how we would get there](https://ip.ipdev2.cloud/contact/).

FAQ

## Questions we hear _often._

Can one site serve both retail and wholesale customers?

Yes. A B2C/B2B hybrid lets retail shoppers buy normally while logged-in wholesale
accounts see their own pricing, payment options and business rules.

Which ERP systems do you integrate with?

Sage 100 is where we have the most experience, through our partnership with ROI 
and IN-SYNCH®. We also integrate QuickBooks, Salesforce and other systems through
their APIs.

What is MATAAC?

The Mid-Atlantic Trade Adjustment Assistance Center offers grants to manufacturers
in the region affected by import trade. We are a partner, so approved firms can 
use that assistance for their website and digital strategy work with us.

Can customers pay invoices online?

Yes. We build invoice and bill payment by credit card, PayPal or ACH, and can require
outstanding balances to be paid before new orders on credit.

Can WooCommerce connect to our ERP?

Yes. We integrate WooCommerce with ERP, CRM and accounting systems, and have the
most experience with Sage 100.

Can customers order by part number?

Yes. Quick order forms let buyers enter SKUs and quantities directly, which suits
repeat volume purchasing.

Can we combine several catalogs on one site?

Yes. We bring multiple catalogs into one store and organize them so each type of
client finds what they need.

How do you keep inventory accurate?

We connect the store to your source of truth, such as an ERP, so stock and pricing
stay in sync.

Start a project

## Ready to transformyour _digital presence?_

Let's discuss how we can help you reach your business goals with a strategic, performance-
driven approach to web development.

[Get a quote ](https://ip.ipdev2.cloud/contact/)

[ hello@inverseparadox.com](https://ip.ipdev2.cloud/solutions/b2b-ecommerce-development/hello@inverseparadox.com)
[ 215-478-6586](https://ip.ipdev2.cloud/solutions/b2b-ecommerce-development/+12154786586)

![](https://ip.ipdev2.cloud/wp-content/uploads/2026/11/b14063bbe5c452f1761b78c77ba54c51bbc3c23c.
jpg)
